CORE celebrating it's 1st anniversary

CORE celebrates 1st anniversary

As we begin our second year since the launch of our CORE brand, we take great pride in celebrating its enduring success as we mark our 1st anniversary. With every product purchased, each satisfied customer, and every milestone reached, it becomes increasingly evident that CORE is making significant strides within the current competitive market landscape.

Join us as we journey through the highlights of this remarkable year and explore what is at the heart of the CORE brand’s success.

What is CORE?

Core Logo-TM

CORE is a range of HVAC products representing exceptional quality and true value for each installer. Offering customers a competitively priced, trusted alternative to other branded products across multiple HVAC categories.

The brand was devised with the customer in mind, using knowledge and expertise from Smith Brothers’ 125+ year trading history. Ensuring CORE products offer the ultimate performance and standards you would expect from a leading brand.

Ultimately, our CORE range of HVAC products is designed to meet your project requirements, and when combined with Smith Brothers’ outstanding customer service, you can trust CORE to be your go-to HVAC partner.

The success so far

Trade Counter

Because of the unpredictability of the cost-of-living crisis, CORE has unquestionably exceeded its projections, achieving sales totalling more than £19 million from over 21,000 products sold within its inaugural year.

Over 1,000 products within the range

Full bay - Hull

Smith Brothers boasts an inventory of over 1,000 products under the CORE brand, spanning across various categories including:

  • Fittings 
  • Valves 
  • Pumps 
  • Water Treatment
  • Pipe Support
  • Controls
  • Consumables
  • Heating & Plant Equipment

CORE products are available through the Smith Brothers network, which encompasses 21 branches within the UK. You can view the exact locations on the interactive map by clicking here.

In addition to branch ordering, you can visit the portal www.sbsonline.net/CORE to view the live stocking status and order our products. 

Second year exhibiting at the Installer show

Following the success of visiting the installer show last year, CORE is excited to announce its return to the NEC in Birmingham from June 25th to 27th. The stand will be bigger and better than ever, as we are proud to be exhibiting alongside our exclusive distributor partner Smith Brothers Stores. Our friendly team will be on hand to help advise you and answer any questions. There will even be an element of fun and some great giveaways.

So, pay us a visit on stand SH40 to view the range. We look forward to meeting you there!

CORE's presence

CORE Tooling

You will notice CORE’s presence when visiting a Smith Brothers branch, as we have provided trade counter stands to showcase our extensive range of products. Additionally, we have earned spots on the highly sought-after supplier walls within the branches, demonstrating that Smith Brothers trusts our products to deliver quality and value.

CORE’s influence extends beyond the branches, we have launched campaigns to advertise within motorway services and on billboards, reaffirming our commitment to serving the HVAC market.

Documents and Literature available online

CORE Literature

You will notice CORE’s presence when visiting a Smith Brothers branch, as we have provided trade counter stands to showcase our extensive range of products. Additionally, we have earned spots on the highly sought-after supplier walls within the branches, demonstrating that Smith Brothers trusts our products to deliver quality and value.

CORE’s influence extends beyond the branches, we have launched campaigns to advertise within motorway services and on billboards, reaffirming our commitment to serving the HVAC market.

Water Treatment Brochure

Capillary & Compression Fittings

Pipe Support Systems Brochure

Installation of CORE products within major projects

Birmingham City Football Club Install

Throughout the year, we have curated a compilation of notable projects where CORE products have been installed. Through social media and staff feedback we have observed CORE installations nationwide at various locations, including football clubs, data centre cooling systems, and plant rooms.

If you would like to showcase an installation, please tag CORE by SBS on LinkedIn. We would love to highlight your remarkable work on our page.